Privacy Policy
PRIVACY POLICY
Last updated: June 21, 2025
1. WHO WE ARE
Beauty Scents Ltd ("we," "us," or "our") operates the website www.beautyscentscandles.co.uk and sells handmade soy candles and wax melts.
Registered Address: The Eco Innovation Centre, City Road, Peterborough, PE1 1SA, United Kingdom
Contact: sales@beautyscentscandles.co.uk
2. WHAT INFORMATION WE COLLECT
Information You Provide:
- Name, billing/shipping address, email, phone number
- Payment information (processed securely by our payment providers)
- Order history and preferences
- Communication records (emails, chat messages)
Information We Collect Automatically:
- IP address, browser type, device information
- Website usage data and analytics
- Cookies and similar tracking technologies
3. HOW WE USE YOUR INFORMATION
Legal Basis for Processing:
- Contract Performance: Processing orders, deliveries, customer service
- Legitimate Interest: Marketing, website analytics, fraud prevention
- Consent: Email marketing, optional cookies
- Legal Obligation: Tax records, dispute resolution
Purposes:
- Process and fulfill orders
- Provide customer support
- Send order updates and shipping notifications
- Marketing communications (with your consent)
- Improve our website and services
- Comply with legal requirements
4. DATA RETENTION
- Order Data: 7 years (tax/accounting requirements)
- Marketing Data: Until you unsubscribe or request deletion
- Website Analytics: 26 months
- Customer Service Records: 3 years
5. WHO WE SHARE YOUR DATA WITH
Service Providers:
- Shopify: E-commerce platform and hosting
- Payment Processors: Secure payment handling
- Shipping Companies: Order fulfillment (Evri, Parcelforce, FedEx)
- Email Marketing: Customer communications
- Analytics: Website performance (Google Analytics)
EU Operations:
For EU customers, orders may be processed through our EU entity: O&K Trading Group SIA (Latvia), VAT registered in Latvia, Italy, Germany, and France.
Legal Requirements:
We may disclose information if required by law or to protect our rights.
6. INTERNATIONAL TRANSFERS
Your data may be transferred outside the UK/EU to our service providers. We ensure adequate protection through:
- Adequacy decisions
- Standard contractual clauses
- Certification schemes
7. YOUR RIGHTS
Under GDPR and UK data protection law, you have the right to:
- Access your personal data
- Rectify inaccurate information
- Erase your data ("right to be forgotten")
- Restrict processing
- Data portability
- Object to processing
- Withdraw consent at any time
To exercise your rights: Contact sales@beautyscentscandles.co.uk
8. COOKIES
We use essential and optional cookies:
Essential Cookies:
- Shopping cart functionality
- Security and authentication
- Basic website operations
Optional Cookies:
- Analytics and performance tracking
- Marketing and advertising
- Social media integration
You can manage cookie preferences through your browser settings.
9. MARKETING COMMUNICATIONS
Email Marketing:
- We send promotional emails only with your consent
- Unsubscribe anytime using the link in emails
- First-time customers receive 15% discount offers
Opt-out Methods:
- Email: sales@beautyscentscandles.co.uk
- Unsubscribe links in emails
- Account settings on our website
10. DATA SECURITY
We implement industry-standard security measures:
- SSL encryption for data transmission
- Secure payment processing (PCI-DSS compliant)
- Regular security updates and monitoring
- Limited access to personal data
11. CHILDREN'S PRIVACY
Our services are not intended for children under 16. We do not knowingly collect data from children.
12. CHANGES TO THIS POLICY
We may update this policy periodically. Material changes will be notified via:
- Website notification
- Email to registered customers
- Updated "last modified" date
13. COMPLAINTS
If you're unhappy with how we handle your data:
- Contact us first: sales@beautyscentscandles.co.uk
- Contact the UK Information Commissioner's Office (ICO)
- For EU residents: Contact your local data protection authority
14. CONTACT US
Data Protection Queries: Email: sales@beautyscentscandles.co.uk
Postal Address: Beauty Scents Ltd The Eco Innovation Centre City Road, Peterborough PE1 1SA, United Kingdom